Workshops
Amplify Your Voice: Storytelling Tips for Positive Change
We all have our own unique stories written throughout our lives. These stories can inspire and motivate others to positively act and influence change. Participants will learn how to build effective messaging through their personal stories and experiences, and identify appropriate audiences. Examples and persuasive techniques are provided, as well as an overview of how to use various communication channels.
Get Them Talking: The Basics of Marketing Your Small Business
You may offer the best product or service, but you won’t generate sales without connecting to your audiences! Marketing your small business can help create brand awareness, build credibility, engage customers and more. Heather brings 20+ years of skills and experience to provide insight and tips on basic branding, website basics, customer engagement strategies, importance of social media and more.
Communicating for Change: Legislative Advocacy 101
Effective communication with legislators and your community can make a major impact on your organizational goals. This interactive workshop provides strategies for communicating and meeting with elected officials, including social media messages, meetings and more. This is a great program for organizations interested in building/expanding their advocacy efforts and volunteers, employees and people ready to effectively use their voice for positive change.
The Dream Team: Recruiting & Retaining Engaged Volunteers
Volunteers are critical to the success of many organizations. However, many organizations struggle to keep volunteers engaged and utilize these important people in effectively assisting with organization goals. Leveraging her own experiences as a volunteer manager, plus serving in multiple volunteer roles, Heather shares strategies and ideas to recruit, retain and recognize volunteers to help achieve organizational goals. This interactive workshop is appropriate for employees responsible for managing volunteers and those who serve in volunteer leadership roles and want to recruit more volunteers to help.
The Patient Perspective: Engaging & Communicating With Your Patients
Healthcare providers play a critical role in encouraging patients to engage in their own health. Helping patients understand the importance of being compliant with screenings, medications and more leads to a healthier population, and improves quality measures and cost of care. Heather brings her own experiences as a three-time cancer survivor and health advocate, as well as working more than a decade in healthcare leadership, to share effective communication tactics, marketing tools and more to help healthcare organizations and providers create a more patient-centered experience for all.
Today I Choose Me: Creating Your Purposeful Personal Brand
Who are you? What defines your goals and purpose? What do you want to be known for in your personal and professional life? In this interactive workshop, Heather leads attendees through a series of activities to help them develop a personal brand that provides confidence to use their voice as a leader in their personal and professional lives.
Workshops are typically 60-90 minutes (depending on topic and event) and available in person or virtual. Please contact Heather to discuss customization for your audience. Looking for something else related to communication, advocacy, healthcare and motivation/mindset? Let’s talk about your workshop needs!